# BMW EXPERIENCE CENTER GZ Ai INTRODUCTION 多屏互动

> Project at Gwantsi · ID 307 · https://www.gwantsi.com/projects/307

## 中文

- 导演：
- 客户：宝马
- 代理商：
- 团队：
- 地点：

i8通过游戏触摸的互动游戏与多屏联动触发的多角度展示，让客户即时了解车型特点与品位认同，同时又不失娱乐性与沉浸感。

## English

- Director: 
- Client: BMW
- Agency: 
- Team: 
- Location: 

The 7-series and 8-series interactive experience systems form an innovative and enhanced interactive interface through a physical medium with a sense of depth. The 43-inch double-layer transparent screen is the first of its kind in display equipment. The two-layer screen can simultaneously display high-definition color interactive content, the upper screen is more suitable for the display of interactive content of the interface, and the lower layer can be refracted through the angle of view to produce an AR perspective without wearing and picking. Combined with a large screen of 2 meters wide,the system is triggered by a touch interactive game and multi-screen linkage, which fully presents the characteristics of the model, and also highlights the taste and identity without losing entertainment and immersion.

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Cover image: https://www.gwantsi.com/storage/project/cover/135bfced064ac83.jpeg